Advertising Sales Representative

- **Hard Skills:**

- Digital media & programmatic advertising

- Client consultation & needs assessment

- CRM tools (Salesforce, HubSpot)

- Data-driven sales strategies

- Campaign analytics & reporting

- Negotiation & contract closing

- Content adaptation & media planning

- **Soft Skills:**

- Strong interpersonal communication

- Strategic thinking

- Negotiation and persuasion

- Time management

- Adaptability in fast-changing markets

- Collaborative team player

*Senior Advertising Sales Associate*

*BrightMedia Solutions, New York, NY*

June 2022 – Present

- Managed a portfolio of 60+ regional and national clients, increasing account revenue by 35% YoY through targeted upselling and cross-selling strategies.

- Developed integrated advertising campaigns across digital and traditional channels, leading to an average client ROI increase of 20%.

- Utilized data analytics tools to optimize campaign performance and provided clients with actionable insights, fostering long-term partnerships.

- Trained new team members on CRM best practices and consultative sales approaches, improving team sales efficiency.

*Advertising Sales Executive*

*UrbanWave Advertising, Brooklyn, NY*

May 2018 – May 2022

- Consistently exceeded quarterly sales quotas by 15-25%, closing deals with local businesses, real estate firms, and tourism boards.

- Conducted needs analysis sessions with clients to craft bespoke digital advertising solutions, leveraging social media, programmatic platforms, and sponsored content.

- Managed end-to-end sales process from prospecting to contract negotiation and onboarding, ensuring seamless client experience.

- Collaborated with the creative team to develop compelling pitch presentations tailored to client objectives.

**Bachelor of Arts in Marketing & Communications**

New York University, New York, NY

*Graduated May 2018*

- **Google Ads Certification (2023)**

- **HubSpot Inbound Sales Certified (2024)**

- **Digital Media Buying & Planning Certification (2022)** — Digital Media Institute

- **Regional Brand Revamp Campaign for XYZ Retail**

Led strategy and sales pitch for a multi-channel advertising campaign, increasing client penetration in targeted demographics by 40%.

- **Digital Transformation Initiative**

Facilitated transition of traditional advertising clients into programmatic digital channels, resulting in a 50% growth in digital ad revenue for the agency within a year.

- Salesforce, HubSpot CRM

- Google Ads & Analytics

- Meta Business Suite & Facebook Ads Manager

- Programmatic platforms (The Trade Desk, AppNexus)

- Microsoft Office Suite & Canva Design Tools

- English (Native)

- Spanish (Professional Working Proficiency)

*References available upon request.*