Edtech Copywriter Resume Example
Professional ATS-optimized resume template for Edtech Copywriter positions
Johnathan A. Davis
Hard Skills:
Email: johnathan.davis@email.com | Phone: (555) 123-4567 | LinkedIn: linkedin.com/in/jadavis | Location: San Francisco, CA
PROFESSIONAL SUMMARY
Innovative and detail-oriented EdTech Copywriter with over 7 years of experience designing compelling content that enhances user engagement and learning outcomes. Proven track record of crafting educational material, product manuals, and marketing campaigns that resonate with various learner demographics. Adept at translating complex technical concepts into accessible language for diverse audiences, including students, educators, and industry professionals. Passionate about leveraging emerging educational technologies and content strategies to improve digital learning experiences.
SKILLS
- Instructional Content Development
- Technical and Curriculum Writing
- Educational Marketing Strategies
- Copywriting & Content Strategy
- E-learning Standards (SCORM, xAPI)
- Content Management Systems (WordPress, Kajabi)
- Data-Driven Content Optimization
- Video & Interactive Content Scripting
**Soft Skills:**
- Creative Problem Solving
- Cross-functional Collaboration
- Audience-Centric Communication
- Project Management & Deadlines
- Adaptability & Continuous Learning
- User Empathy & Accessibility Focus
WORK EXPERIENCE
EdTech Content Strategist | InnovateLearn Solutions, San Francisco, CA
June 2021 – Present
- Lead content creation for an integrated LMS platform serving 200+ educational institutions across K-12 and higher ed, increasing engagement by 30%.
- Developed modular curricula, assessments, and interactive scenarios aligned with curriculum standards and user feedback.
- Collaborated with UI/UX teams to optimize content flow, resulting in a 25% reduction in user drop-off rates.
- Utilized analytics tools to refine content strategies, improving completion rates of online courses by 15%.
*Senior Educational Copywriter | BrightPath Digital, New York, NY*
March 2017 – May 2021
- Crafted over 150+ product tutorials, e-books, and onboarding materials for a SaaS platform targeting educators and students.
- Led a project to rewrite technical documentation into clear, engaging language, increasing customer satisfaction scores by 20%.
- Conducted user research and A/B testing to tailor content that drove higher engagement and retention.
- Managed a team of 3 junior writers, streamlining content workflows and quality assurance practices.
*Content Developer | LearnSphere, Boston, MA*
July 2015 – February 2017
- Designed interactive lesson scripts and quizzes for online courses on STEM subjects, supporting an expanding user base.
- Integrated multimedia elements using authoring tools like Articulate Storyline and Adobe Captivate to enhance learning experiences.
- Collaborated with subject matter experts to ensure content accuracy and pedagogical soundness.
EDUCATION
**Bachelor of Arts in Communications & Media Studies**
University of California, Berkeley
Graduated: 2015
CERTIFICATIONS
- Certified Professional Educator Content Developer (CPECD) – EdTech Certification Institute, 2023
- Advanced Instructional Design & E-Learning Specialist – Coursera, 2022
- UX Writing & Content Strategy Certification – Nielsen Norman Group, 2024
PROJECTS
- **AI-Powered Adaptive Learning Content:** Led development of AI-driven quizzes and personalized learning pathways for an assessment platform to optimize individual student engagement and mastery.
- **Interactive Microlearning Modules:** Designed a series of bite-sized, gamified modules for teacher training, resulting in 40% faster learning curves and higher retention rates.
TOOLS & TECHNOLOGIES
- Content Management Systems: WordPress, Kajabi, Moodle
- Authoring & Multimedia: Articulate Storyline, Adobe Captivate, Camtasia
- Data & Analytics: Google Analytics, Hotjar, Mixpanel
- Collaboration & Workflow: Notion, Asana, Slack
LANGUAGES
- English (Native)
- Spanish (Conversational)
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