Entry Level Account Executive in Media India Resume Guide

Entry Level Account Executive in Media India Resume Guide

Introduction

Creating an ATS-friendly resume for an Entry-Level Account Executive in Media in 2025 requires a clear structure and strategic use of keywords. With the media landscape evolving rapidly, highlighting relevant skills, experience, and industry-specific language ensures your application gets noticed by both applicant tracking systems and hiring managers. This guide helps you craft a resume that balances professionalism with keyword optimization to increase your chances of landing interviews.

Who Is This For?

This guide is designed for recent graduates, interns, or individuals transitioning into media sales or account management roles in India. If you are applying for your first job as an entry-level account executive within the media industry, this guide will help you present your skills effectively. It is also suitable for those with limited work experience but eager to demonstrate relevant capabilities. Whether you are in a metropolitan area like Mumbai or Delhi, or a smaller market, focusing on transferable skills and industry-specific terminology will make your resume stand out.

Resume Format for Entry-Level Account Executive in Media (2025)

For entry-level roles, a clean, straightforward format works best. Use the following structure:

  • Header: Name and contact info (excluding personal details for privacy)
  • Summary: 2-3 lines summarizing your enthusiasm for media sales and key skills
  • Skills: A dedicated section listing relevant skills and keywords
  • Experience: Include internships, volunteer work, or relevant projects; date these clearly
  • Education: Academic background, certifications, relevant courses
  • Additional Sections: Projects, certifications, or media-related training if applicable

Keep the resume to one page unless you have extensive relevant internships or projects. Use clear headings and bullet points for easy scanning. Incorporate portfolio links or project samples if available, especially for media campaigns or client interactions.

Role-Specific Skills & Keywords

To pass ATS filters, include a mix of hard skills, soft skills, and industry-specific keywords, such as:

  • Media sales and client relationship management
  • Campaign planning and execution
  • CRM tools (e.g., Salesforce, HubSpot)
  • Media planning and buying
  • Digital advertising (Google Ads, Facebook Ads)
  • Negotiation and communication skills
  • Data analysis and reporting
  • Content creation and media outreach
  • Market research and audience segmentation
  • Lead generation and prospecting
  • Presentation and pitching skills
  • Knowledge of Indian media landscape and regulations
  • Basic understanding of advertising metrics and KPIs
  • Multilingual communication skills (if applicable)

Ensure these keywords are naturally integrated into your experience descriptions and skills section to enhance ATS compatibility.

Experience Bullets That Stand Out

Even with limited experience, craft achievement-oriented bullets like:

  • Assisting in media campaign planning, resulting in a 10% increase in client engagement
  • Conducted market research to identify target audiences, supporting senior team members in campaign targeting
  • Managed client communications, maintaining a 95% satisfaction score during internship period
  • Coordinated with media vendors to secure ad placements, reducing costs by ~8%
  • Created performance reports using Excel and Google Data Studio, informing future campaign strategies
  • Supported the sales team in prospecting new clients, contributing to a pipeline growth of ~15%
  • Participated in client pitches, helping close 2 new accounts within 3 months

Focus on quantifiable outcomes and specific contributions to underscore your potential.

Related Resume Guides

Common Mistakes (and Fixes)

  • Vague summaries: Avoid generic statements like “hardworking and enthusiastic.” Be specific about your skills and goals.
  • Dense paragraphs: Break content into bullet points for clarity and ATS scanning.
  • Overloading with soft skills: Balance soft skills with tangible achievements and technical abilities.
  • Ignoring keywords: Use industry-specific jargon and synonyms to match ATS queries.
  • Decorative formatting: Steer clear of tables, text boxes, or graphics that can confuse ATS parsers.

ATS Tips You Shouldn't Skip

  • Save your resume as a Word document (.docx) or PDF, but check ATS compatibility.
  • Use clear section labels: Summary, Skills, Experience, Education.
  • Incorporate keywords from the job description, including synonyms.
  • Maintain consistent tense: past tense for previous roles, present tense for current skills.
  • Avoid complex layouts with tables or columns that ATS may misinterpret.
  • Name your file professionally: “FirstName_LastName_AccountExecutiveMedia_2025.docx”
  • Leave sufficient spacing between sections for easy parsing.
  • Use simple fonts like Arial or Calibri, size 10-12.
  • Ensure your skills and experience sections are keyword-rich and relevant.

By following these guidelines, your resume will be optimized for ATS screening and make a strong impression on hiring managers in the Indian media industry.

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